Partners
- Minnesota Public Radio's Weekly "Climate Cast" Broadcast featuring Meteorologist Paul Huttner
- Link TV's "Earth Focus", Putting a Human Face on Pressing Global Issues.
- "Dan's Wild Wild Science Journal", Meteorologist Dan Satterfield's American Geophysical Union Blogosphere Feature
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Recent Posts
- Points Leading Conservative Voices Most Often Make on Climate Change
- Sportsmen’s and Anglers’ Views Highlighted in New ‘This Is Not Cool’ Video
- U. of Washington Course: Science Students Learning ‘to Tell Stories’
- 2013 ‘State of’ Report Describes Continuing Woes of Journalism
- Jared Diamond, Yesterday’s World, Today’s Perceptions, Tomorrow’s Climate
- NASA’s Science Visualization Wall: Cool Is An Understatement
- Stations in Three Virginia TV Markets to Try Expanding Climate Coverage
Author Archives: Michael Svoboda
Advertising Climate Change: A Study of Green Ads, 2005 – 2010
A Yale Forum analysis of print ads from 2005 to 2010 suggests major advertisers closely tracked news coverage and public opinion on climate change, with ‘green’ ads peaking in 2008-09 and returning to ‘background’ levels in 2010. But most companies [...]
An Inconvenient Anniversary?
Communicating Climate Change Five Years after An Inconvenient Truth
Memorial Day weekend 2011 marks the fifth anniversary of the release of the Al Gore film An Inconvenient Truth, by any measure a milestone in climate change communications. A retrospective analysis examines how the film and the former vice president [...]
Bjorn Yesterday … Bjorn Tomorrow?
A Critical Review of Bjorn Lomborg’s Cool It … and of Media ‘Complicity’ in Climate Contrarianism
As an engaging and charismatic communicator, Bjorn Lomborg has few peers addressing climate change. But an analysis of his Cool It documentary, now available on dvd, documents long-standing shortcomings reporters should consider so stories of personal courage and conviction don’t [...]
Lessons from The Atlantic Magazine
Covering Climate: World War II-Scale Coverage
For a World War II-Scale Effort?
Major wars shape the way a nation sees the world. From World War II, Americans gained the vocabulary and metrics for a “good war” fought with steely determination against clearly defined enemies. The legacy of that war, which the U.S. [...]
The Climate Desk Collaboration:
Seven Partners at Seven Months
What should the journalistic community expect of a joint venture formed to cover a topic as complex as climate change? Of a joint venture begun during the worst economic downturn since the Great Depression? Of one that must operate in [...]



